Personalized hair care: a Prose shampoo review (and Function of Beauty comparison)

Author: Jenny Wu
Jenny Wu


Saturday 20th of February 2021

Love reading your reviews and updates! Being a soap and shampoo lover, I have tried all 3 also **LOL** - Function of Beauty (3x for me 2x for my daughter), Formulate (2x), and now Prose (first time). Function of Beauty definitely is the most fun and makes a great gift in my opinion. Unfortunately, the S&C were not moisturizing enough for my thick coarse hair. Formulate had the most amazing citrus scent I have ever smelled in a S&C but both times, the product was just so-so on my hair. I used the Prose S&C (silicone free) for the first time today and overall am very pleased. I do have a little bit of frizz at the top of my head but I will use it for a few weeks before asking the Prose team about it. I was wondering if you had heard about the Aura personalized hair care line. It has a quiz and I think you can pick shades to enhance your color. It would be awesome to read your take on the products.


Thursday 21st of February 2019

I’m glad it worked for you! It made my hair flat & greasy AND simultaneously increased dandruff. I wanted to love it though. I used all 3 steps... maybe the shampoo alone would have been the way to go


Saturday 23rd of February 2019

Sorry to hear that! I tried their conditioner and wasn't a fan either, and their mask I only use on my ends and not the roots!

Donna Harrison

Wednesday 20th of February 2019

I've been using Function of Beauty for 2 years, and I love it! At some point, I changed my hair goals, and I didn't care for the product that was sent to achieve those goals, so they tweaked the formula, and sent me a free replacement. Very good customer service! They just launched a leave-in product - can't wait to try it!


Friday 14th of September 2018

Oh wow - I love the look and idea of this as I love customised beauty as it just makes it so much more personal and allows you to connect with the brand in a different way.

Gorgeous photos, beautiful post and as always, I just love reading what you write - you have such an ability to connect and I love, love, love your photos! :)

Wishing you a wonderful weekend ahead!

Layla x


Monday 10th of September 2018

This truly does sound like a fascinating concept! Being able to cater your hair products to work specifically for your hair type and living conditions sounds like a dream come true! x