If you’re a blogger, chances are you’re already on Twitter and Facebook and using those two platforms to promote your blog. You might also already have a Pinterest account, but are you taking full advantage of it?
I’ve been using Pinterest for a while now, but mostly to repin images I like onto my own boards. Recently, I pinned my photo of the YSL lipstick onto my board for fun, and in less than a day, it had received 79 repins and 23 likes. I don’t think I’ve ever achieved such a reaction from Twitter or Facebook! :O So how can we take advantage of Pinterest and have our photos go viral?
Before we get started, you might be wondering, “why should do I care?” So here are some lovely infographics to convince you that yes, you should care:
- Pin it to Win it – a marketer’s guide to Pinterest
- Why is Pinterest so addictive?
- How Pinterest can turn your brand red-hot
If you’ve been convinced and want to get started, I recommend the following WordPress plugins:
- Jamie Social Icons – This is my favorite social sharing plugin for many reasons. 1, you can control where the icons are displayed via PHP. 2, it’s very easy to customize the look of the icons. 3, the “Pin It” button is setup so that users can select any of the images in your post.
- Pinterest Image Pinner From Collective Bias – It adds a “Pin It” button to all the images in your post. You can specify how big the images have to be or what class they need to have so the button doesn’t show up on your emoticons or other irrelevant images.
If you’re on Blogger, Blogger Sentral has a great tutorial on how to add a “Pin It” button to your posts. If you’re not on WordPress or Blogger, Pinterest has a “Pin It” button code generator that you can use, though it’s definitely not the most convenient option. Either way, I hope you find a solution that works for you, and happy pinning! :)
Are you already promoting your blog via Pinterest? Any tips you’d like to share?